Pay-per-click management

Pay for clicks that pay you back.

With PPC, every click costs money — so every click should have a chance of becoming a customer. We manage your pay-per-click accounts with tight keywords, sharp ads, fast landing pages and bids that follow returns, reviewed every week.

Built for
  • Businesses already spending on PPC
  • Advertisers with rising cost per click
  • Brands moving PPC in-house to an expert
The problem we solve

Rising costs per click. Flat results.

PPC accounts drift. Keywords broaden, negative lists go stale, ads stop being tested and bids chase volume. Costs creep up while results stay the same.

  1. 01 · The problem

    An account on autopilot

    • Wasted spend on irrelevant searches
    • Same ads running for months
    • Bids set for clicks, not profit
  2. 02 · Our strategy

    Disciplined management

    We audit and restructure the account, tighten keywords and negatives, test ads continuously and set bid strategies around conversions and value.

  3. 03 · The outcome

    More return per rupee

    Lower wasted spend, a better click-to-customer rate and a return on ad spend that improves month on month.

What we deliver

Hands-on PPC, every week

The day-to-day discipline that separates profitable accounts from expensive ones.

Ask for a scoped proposal
01 Account Audit & Restructure

Finds wasted spend and rebuilds the account so budget follows intent.

  • Full account audit
  • Campaign restructure
  • Match type strategy
  • Quick-win fixes
02 Keywords & Negatives

Keeps your ads showing for buyer searches and away from everything else.

  • Keyword research
  • Search term mining
  • Negative keyword lists
  • Competitor terms
03 Ad Copy Testing

Writes and tests ads that win the click from the right people.

  • Responsive search ads
  • Headline testing
  • Extensions & assets
  • Offer testing
04 Bid & Budget Management

Sets bidding and budgets around conversions and value, not just clicks.

  • Smart bidding strategy
  • Budget pacing
  • Device & location bids
  • Dayparting
05 Landing Pages & Tracking

Makes sure every click lands somewhere fast and persuasive, and every conversion is counted.

  • Landing page reviews
  • Conversion tracking
  • Call tracking
  • GA4 integration
Why Name2Brands

PPC managed with discipline

Profitable PPC is mostly consistent, careful work. We do it every week, not once a quarter.

The typical approach
  1. Plan
  2. Launch
  3. Report

One straight line. By the time the report lands, the budget is spent.

How we work
Repeat 1Research 2Strategy 3Execute 4Measure 5Optimise

A loop, every month. Each cycle starts from what the last one proved.

  1. 01

    Weekly hands-on reviews

    Search terms, bids, budgets and ads are checked every week by a specialist, not left to automation.

  2. 02

    Value-based bidding

    We feed real conversion values into bidding, so budget goes to the clicks most likely to pay back.

  3. 03

    Transparent fees

    Our management fee is separate from ad spend, and you see every rupee spent in your own account.

  4. 04

    Part of a bigger plan

    PPC works alongside our SEO and social teams, so paid and organic support each other.

Proof

Brands that stay with us

70+
brands served across India
5+
years of digital marketing
3+
year client retainerships
2000+
leads generated for clients
Working with Name2Brands has been nothing short of exceptional! As the CEO of my own startup, I was seeking a digital marketing agency that not only understood my vision but also had the expertise to bring it to life in the digital realm.
Abhishek BahetiFounder, Watchout Wearables
How it works

What happens after you say yes

Four clear stages, one named point of contact, and no guesswork about what comes next.

  1. 01Week 1

    Audit

    A full review of your account, tracking and landing pages, with a list of quick wins.

  2. 02Week 2

    Fix

    Tracking corrected, account restructured and wasted spend cut.

  3. 03Month 1 on

    Test

    Ads, keywords, bids and landing pages tested in a structured way.

  4. 04Every week

    Improve

    Ongoing optimisation and a clear weekly view of cost and return.

Your next step

Ready to make every click count?

Get a free PPC audit with the wasted spend we find and what we’d change first.

Audit my PPC account

Prefer to talk? Call +91-9198166345

FAQs

PPC, answered

Pay-per-click advertising mainly on Google and Microsoft (Bing) — search, shopping, display and video — where you pay only when someone clicks your ad.

Cutting wasted spend often shows results within the first few weeks. Bigger gains from testing and restructuring build over two to three months.

A monthly management fee, quoted after the audit, separate from your ad spend, which you pay directly to the platform.

Yes. We can manage the account fully or support your team with audits, strategy and specialist optimisation.

A live dashboard plus weekly updates on spend, conversions, cost per conversion and return on ad spend.

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